Scale with Google & YouTube Ads
or I don't get paid.
I'm Ishan Khatri. I personally rebuild your ad account, launch in under 24 hours, and only take a fee when I generate more revenue than you're making today. No team hand-off, no junior media buyer.
Live in < 24 hours · No setup fees · No lock-in contracts
I only take on 6 accounts at a time so every brand gets my direct attention. See who this is for →
Trusted by 100+ DTC brand owners, including
Everyone else makes you guess. You don't have to.
No call to unlock pricing, no "it depends" until you're on Zoom. Move the slider, see your exact fee, then decide if it's worth 20 minutes of your time.
Most agencies sell you a team. You get the person doing the work.
Most agencies lose brands within the first few months because pricing surprises them or a junior media buyer takes over. I run every account myself, the fee is capped from day one, and you can walk after 30 days if it's not working. Brands just don't need to.
Every account runs on Kes Track, my own Google Ads tracking app for Shopify.
One-click setup that fixes broken pixels automatically and tracks Purchase, Add to Cart, and Begin Checkout straight into your connected GA4 account, so the ROAS Google reports is the ROAS you actually made. Normally $4.99/mo on Shopify, free for the life of our work together.
ROAS is a starting point, not the scoreboard.
A high ROAS on the wrong product or the wrong customer can still lose money. We optimize for contribution margin, not raw ROAS. My own scripts pull these numbers straight out of your account, and these are the actual thresholds I scale every account toward.
Pulled automatically by scripts I built specifically for this, so the thresholds we scale against are the same ones I'm watching in real time, not a monthly report.
Three phases. No guessing.
The same system behind $60M in attributed revenue, run the same way for every account, by me, personally.
Deep audit & research
I dive into your existing account myself, uncovering missed opportunities and inefficiencies, paired with market research to shape your strategy.
Week 0Launch & test
A focused 2-week sprint where I rebuild your account and launch high-performing campaigns, set up to attract and convert your ideal customers.
Weeks 1–2Optimize & scale
Ongoing optimization fine-tunes performance and scales your ads toward the revenue ceiling your supply chain can support.
Week 3+What Phase 3 actually looks like
Real accounts, month over month. Sharp growth in the first 1–3 months as the rebuilt account finds scale, a stable plateau while we bank the gains, then another growth leg once we push past the old ceiling.
Real accounts. Real numbers.
Struggling to scale past branded search on Google. I layered in Performance Max by product category, cleaned up Merchant Center feed issues, then added YouTube to warm cold audiences.
One hero product kept selling out. I launched Google top-of-funnel campaigns for the rest of the catalog, narrowed Shopping to the most profitable states, and pushed subscriptions to smooth demand.
No Google presence at all. I built the account from zero: Performance Max, Shopping, and YouTube prospecting, and got it converting at a steady 6-7x ROAS within the first few months.
Account was underspending on a proven offer. I restructured Shopping around the winning SKUs, tightened Merchant Center feed health, and scaled YouTube alongside it over an 8-month partnership.
Steady account doing $166K+ a week at a solid but unremarkable ROAS. I built a dedicated BFCM sitelink strategy on top of the existing structure that turned the single highest-traffic week of the year into the account's best-performing week by far.
The account was stable but plateaued. Once it could absorb more risk, I layered in demand-gen and YouTube as deliberate buffer spend on top of the profitable core, growing overall blended performance rather than chasing standalone ROAS on the new channels.
YouTube was untapped. I built a dedicated YouTube ads strategy on top of the existing Google account, turning a channel they weren't using at all into a direct driver of current monthly revenue.
Why ecom brands trust me
Hear it directly from the brand owners, not edited case-study copy.
Real client interviews on YouTube. Opens in a new tab
"They have an amazing work ethic and will do whatever it takes to get the job done, no matter the day of the week. In the world of DTC advertising, this is a huge advantage."
"Ishan took us from about $20-30K a month to over $200K a month, no exaggeration. He cuts the fluff and tells you exactly what needs to happen to hit your goals."
"He took our brand's Google Ads and accelerated our sales to an unprecedented level. His expertise and strategic approach have been game-changers for us."
Frequently asked questions
What type of brands do you work with?+
How soon can you start after I sign up?+
How is payment structured?+
Do you also manage Merchant Center and YouTube?+
Do you handle ad creatives too?+
Who actually works on my account?+
How often do I get updates and reports?+
Ready to find out what your account is leaving on the table?
Book a free brand audit with me. No pitch deck, no junior account manager, just a straight look at your account and what I'd change.